Our HR35 rims are designed to handle everything from bikepacking to chasing breakaways at your local road race. Optimized for wider road and gravel tires, it doesn’t matter what medium you’re riding on, our new HR35 has you covered.

HR35 Custom Decals

Nipples and Valve Options

HR35 I9 Torch Wheelset

From $2999pr

HR35 DT 240 Wheelset

From $3099pr

HR35 DT 180 Wheelset

From $3499pr

Our new HR35 (Hookless) rims are 35mm deep, making them a good all around rim. Deep enough to provide an aerodynamic advantage while still remaining lightweight without harshness. They feature front and rear specific rims with different layups and there is a 40 gram difference between the two. Check out our tire and pressure recommendation chart for guidelines which will help you determine which model is best for you.

We worked with a number of manufacturers to collectively produce S136 and P20 steel molds. These long lasting molds allows for the highest tolerances with the smallest possible parting lines. The result is a rim that comes out of the mold nearly blemish free. The mold release used flashes off and you’re left with a scratch resistant surface with the outer layer of resin preserved and the carbon fibers remain undisturbed. Our new layup uses several different types and thicknesses of prepreg which has allowed us to shave weight in low stress areas, while reinforcing the high stress areas. 







ERD: 570




ERD: 570


The HR35 is aimed at those who do not intend to run over 60psi in their tires. The wider hookless design of the HR35 makes it ideally suited for lower pressure tubeless setups. While there is overlap between the intended use of the HR and CR rims, the HR can be viewed as the more gravel/off road focused rim. 

handling characteristics

The resulting wider internal width supports slightly larger tires. This makes it ideal for those prioritize traction on loose or chunky terrain. Cross racers and off road bike packers will be able to take advantage of this rim.



Premium Series Lifetime Warranty

 Buying a set of Nobl’s Premium Series rims (CR35, HR35, TR32, TR37 and TR41) mean’s you qualify for Nobl’s lifetime warranty. 

This means if you manage to break them due to any damage that is deemed a result of a manufacturing defect, you will be offered a replacement rim.  Warranty replacement covers 100% of the cost of the new rim.  Warranty does not cover shipping or labour charges. 

Our crash replacement  policy covers damage that is caused by casing jumps, hitting square edges at speed, backing over your wheel with your van, and of course a gnarly crash. The crash replacement cost is a discount % off the RRP

This coverage lasts indefinitely to the original purchaser.